IDENTITY Hoodie – Signature Comfort Edition

Bold comfort. Timeless identity.

This isn’t just a hoodie — it’s your go-to for standing out while staying grounded. Designed for everyday movement and moments that matter, each piece carries the Identity message loud and proud: Where the heart is.

Crafted from soft, breathable fabric and finished with our signature Where the Heart Is design, this hoodie wraps you in warmth, pride, and personality — wherever life takes you.

🔥 Why You’ll Love It:
✔ Signature Identity Print – Striking. Unmistakable. Yours.
✔ Everyday Comfort – Cozy interior, lightweight enough to wear all year round.
✔ Relaxed Fit – Looks good loose or layered up.
✔ Made in Kenya – Locally crafted, globally loved.
✔ Unisex Design – Perfect for him, her, and them.